Celebrated for its breakthrough beyond the standards of jewelry design, the Italian fashion house has taken its pioneering vision to go even further to offer a completely new fragrance experience tailored for each individual – Allegra.
Called Magnifying, the five essences are designed to blend perfectly with any of the five main Eaux de parfum scents. Like the swirling ice cream on a Gelato cone, a touch of Magnifying essence will intensify the vibe of the Eau de parfum or blend for a “molto” – the ultimate – Italian style. Now you can #MagnifyForMore.
With this one-of-a-kind scent experience, you can create your own fragrance – fueled by your creativity. By arranging the five main Eaux de parfum scents and the five Magnifying essences in each spray, you can create many choices for yourself. No two scents will ever be the same. Each creation and combination embodies Italy’s passion and irresistible charm, and the BVLGARI lifestyle.
Behind this complicated blending system lies the renowned craftsmanship of the perfumer BVLGARI. From raw materials that are tailored to make BVLGARI’s shoes, Master Perfumer Jaques Cavallier has refined Nature’s precious jewels. In particular, the five Magnifying essences — Magnifying Musk, Magnifying Bergamot, Magnifying Rose, Magnifying Vanilla, and Magnifying Patchouli — contain adequate concentrations of precious ingredients distilled from bountiful harvests. After Mr. Cavallier’s refining process, each ingredient reveals its brightest side with intense and wild concentration, capturing the vibrations of splendid emotions.
From the exceptionally refreshing Bergamot to the aristocratic Indonesian Patchouli, the regenerative power of Nature is now blossoming in Allegra. The scent that sparkles with Italian life’s rich emotions will magnify – amplify the pleasure when you enjoy the scent for yourself.